stablished in 1895, the ZAS seeks to promote agriculture and its supporting activities, to facilitate agricultural development in Zimbabwe. With an estimated two million visits to its Business Hub annually, and vehicular traffic of at least 400 000 vehicles a year, the ZAS has an enviable national record among the agricultural and business communities and the public who have come to expect an improved and entertaining business Show each year. On average, over 200 000 people attend the rebranded Zimbabwe Agricultural Show, formerly Harare Agricultural Show annually.